Welcome to the best-selling comic book of 2017, and it’s not out for months yet. The upcoming new Asterix comic book,
Asterix And The Chariot Race, has just set its first print run of five million. That’s two million for the French, two million for the Germans, and one million for everybody else.
With just its first printing, which sells out fast and goes to a second, lickety split, it is expected to be the biggest selling book of all in France and Germany and the UK in 2017, and certainly the best-selling comic in the world. And is likely to double that, if not more, with subsequent printings.
They would print more now, but they just don’t have enough room to store them
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